AffilyAds

Identity design, Web design, Motion graphics, Art direction, Animation, Graphic design, Illustration,

COLLABORATION

Studio divv

AffilyAds

Identity design, Web design, Motion graphics, Art direction, Animation, Graphic design, Illustration,

COLLABORATION

Studio divv

AffilyAds is full-service marketing technology agency driven by the desire to connect businesses with potential customers through quality lead generation and innovative technology. I was asked to design a renewed brand identity and website.

Since lead generation involves some pretty technical processes, the biggest challenge I faced was finding a fun way to explain the ‘what’ and ‘how’ of AffilyAds to website visitors. I chose to make everything as visual as possible. This meant creating a lot of 3D animations, infographics, and icons.

Infographic explaining the process of lead generation
Icons on the ’technology’ page

The animated logo represents the growth and success AffilyAds can bring to its customers.

Product explainer
AffilyAds style guide
Illustrations for company values

“The complete re-branding of the AffilyAds identity & website together with Sjoerd has become a masterpiece in terms of visual communication (if I do say so myself), particularly in explaining our technical product to our customers through animation. Since then, our website has become a true LeadMagnet, resulting in a significant increase in high-quality leads from all over the world. Sjoerd’s versatility as a creative is impressive, and his work is truly outstanding. He is at the top of his field, and we highly recommend him!”

— Joeri de Wit, CEO AffilyAds

Click here to visit the website.

Sjoerd de Ridder is an all-round creative focused on branding and identity design for digital-first companies.

© Copyright 2024 Sjoerd de Ridder. All rights reserved.

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© Copyright 2024 Sjoerd de Ridder. All rights reserved.